Starwood Hotels & Resorts to Open First Element Hotel in Europe – Starwood’s Trailblazing Eco-Wise Brand to Debut in Frankfurt in 2014
Starwood Hotels & Resorts Worldwide, Inc. has signed an agreement with Bari Gruppe GmbH & Co. KG to open a new-build Element hotel at Gateway Gardens, Frankfurt`s new city district near the airport. Scheduled to open in 2014, Element Frankfurt Airport marks the much-anticipated European debut of the trailblazing eco-wise brand. The hotel will be located in a newly developed business district at the doorstep of Europe’s third busiest air travel hub, near the global headquarters of companies such as Lufthansa, Condor and DB Schenker.